Increase In-Person Visitors with a 360 Virtual Tour of Your Museum

Whether you’re showcasing historic artifacts or priceless works of art, a 360 virtual tour can help you pique the interest of potential visitors and bring in-person guests to your museum from far and wide.

The Benefits of 360 Virtual Tours for Museums

One of the most significant advantages of 360 virtual tours for museums is their ability to break down geographical and accessibility barriers. No longer bound by physical location, individuals from across the world can virtually step into the halls of your museum or gallery, helping you reach a wider, more diverse audience. This convenience empowers you to extend your museum’s reach beyond its physical boundaries.

These virtual tours can offer online visitors and potential guests a level of immersion that traditional static images and videos can’t match. Visitors can navigate through your published museum tours at their own pace, zooming in on artifacts or artworks of interest and gaining a sense of perspective that goes beyond what a photograph can convey. This unique experience helps recreate the feeling of actually being in the museum and fosters a deeper connection with the exhibits you have on display, intriguing potential visitors.

Engaging Potential Visitors

Those who are considering a visit to your museum can view short 360 virtual tours online before their in-person visit. For the museum, this has the benefit of piquing the potential guest’s interest, serving as a powerful marketing tool and enticing tourists and locals alike to pay your venue a visit. For guests, 360 virtual tours offer the benefit of pre-visit planning, helping them familiarize themselves with your museum’s layout and helping them determine what to see first.

Increase Your In-Person Visits with 360 Virtual Tours

Contrary to concerns that virtual tours could reduce the desire to visit in person, evidence suggests that these tours actually have the opposite effect. Instead, they tend to increase in-person attendance by sparking visitors’ interest in your museum and motivating them to enjoy the experience firsthand.

Contact Executive Virtual Tours today to learn more about the benefits of 360 virtual tours for your museum or to request a quote.